![How Adidas Recovered From Their Boston Marathon Marketing Blunder | by Your First 100k | Better Marketing How Adidas Recovered From Their Boston Marathon Marketing Blunder | by Your First 100k | Better Marketing](https://miro.medium.com/v2/resize:fit:800/0*2arXstcxNkdmmnUK.jpg)
How Adidas Recovered From Their Boston Marathon Marketing Blunder | by Your First 100k | Better Marketing
![Adidas sends marketing e-mail congratulating customers for surviving Boston Marathon - The Boston Globe Adidas sends marketing e-mail congratulating customers for surviving Boston Marathon - The Boston Globe](https://arc-anglerfish-arc2-prod-bostonglobe.s3.amazonaws.com/public/KVVLXABEMAI6PPYWINHOYKLAQM.jpg)
Adidas sends marketing e-mail congratulating customers for surviving Boston Marathon - The Boston Globe
'Congrats, you survived the Boston Marathon!': Adidas apologizes for 'insensitive' email - Los Angeles Times
![Adidas apologizes for email congratulating runners who 'survived' Boston Marathon - The Washington Post Adidas apologizes for email congratulating runners who 'survived' Boston Marathon - The Washington Post](https://www.washingtonpost.com/wp-apps/imrs.php?src=http://img.washingtonpost.com/rf/image_960w/2010-2019/Wires/Images/2017-04-18/AP/Boston_Marathon-05040.jpg&w=1440)
Adidas apologizes for email congratulating runners who 'survived' Boston Marathon - The Washington Post
![How Adidas Recovered From Their Boston Marathon Marketing Blunder | by Your First 100k | Better Marketing How Adidas Recovered From Their Boston Marathon Marketing Blunder | by Your First 100k | Better Marketing](https://miro.medium.com/v2/resize:fit:800/0*22BWmHAfV4ZZl45K.jpg)
How Adidas Recovered From Their Boston Marathon Marketing Blunder | by Your First 100k | Better Marketing
![How Adidas Recovered From Their Boston Marathon Marketing Blunder | by Your First 100k | Better Marketing How Adidas Recovered From Their Boston Marathon Marketing Blunder | by Your First 100k | Better Marketing](https://miro.medium.com/v2/resize:fit:800/0*_gribvr4PP3mSmTa.jpg)
How Adidas Recovered From Their Boston Marathon Marketing Blunder | by Your First 100k | Better Marketing
![Adidas apologizes for email congratulating Boston Marathon entrants on 'surviving the race' - National | Globalnews.ca Adidas apologizes for email congratulating Boston Marathon entrants on 'surviving the race' - National | Globalnews.ca](https://globalnews.ca/wp-content/uploads/2017/04/boston-marathom-adidas.jpg?quality=85&strip=all)